My faith has been restored!!!
There really is a Santa (or in my case, a jolly Maccabee)!
My gift this year...unexpected year-end exposure for the Margins campaign. When I started this thang, I sort of had this grand vision that if I could just start getting the idea out there, it would go viral and eventually garner enough attention to truly make a difference.
The past several months have been incredibly busy (not JUST because I've become addicted to Scrabulous on Facebook...), and I've had a lot less time to devote to Margins. Being a citizen activist when you're trying to write/act/produce/take care of clients/breathe/visit family/learn more about flash & html/do laundry/eat/not eat too much/goto the gym because I failed at not eating too much/write more/take class/remain creative/etc etc etc...I've become amazed by how difficult it can be to pull aside even small chunks of time to research solutions & stats for Margins. This has been frustrating, but I've been trying to be patient with myself, telling myself it's a marathon, not a sprint, and I'm in this for the long haul...sometimes the pep talk works, sometimes not and I just feel greenly guilty.
But just when you think you've hit the wall, an outside source comes along to help you reach a mile marker. In addition to being featured as the Daily Tip yesterday on Ideal Bite, I just found out the Margins campaign is currently featured in the Jan/Feb 2008 issue of GOOD Magazine, which features an A-Z list of "Big Ideas." And Margins is letter "P" for "Paper Saving"!!!
Here's the gist of the issue:
Big Ideas! Shooting for the Moon
When President Kennedy
said in 1961 that America would land a man on the moon by the end of
the decade, NASA had just barely sent its first astronaut into the
lower strata of space. After years of failure, the moon seemed far
beyond reach. And yet, eight years later, Neil Armstrong took his first
lunar steps.
It's hard to imagine a recent U.S. administration making such a bold
pledge (let alone succeeding), but countless people, organizations, and
companies are working to come up with the next big idea that will
reshape our world. Though many will fail, it is the striving and
struggling to make real the seemingly impossible—"Pushing the outside
of the envelope," as NASA's first astronauts liked to say—that leads us
to watershed events. Constantly reaching slightly beyond our grasp is
what steers us to the best ideas, and leaves us ready to face the
yet-unknown challenges of tomorrow.
The magazine is posting a few new tips on their website every day this month, so I'll let you know when Margins goes up. In the meantime, I've posted a snapshot of the article on the press page.
